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美国Assessment 1500字代写

发布日期:2017-02-25     [assignment代写]      来源于:实际写作留学文书案例
导读:Services Marketing Case Study Analysis Report 1.0 Assessment overview This is an individual task in which you will be analysing a case study and answering the questions at the end of the case study. The case study is stated below for your

Services Marketing

 Case Study Analysis Report

 

1.0 Assessment overview

 

This is an individual task in which you will be analysing a case study and answering the questions at

 

the end of the case study. The case study is stated below for your reference. Answer the case study

 

questions by applying the theories you have learnt in class. In order to gain more marks the student

 

must ensure to analyse the set of circumstances in the case study in relation to theory on the topic

 

and possibly make some suggestions to solve a problem based on the question asked. Do not just give

 

the answer or state the theory. The answer and theory need to be combined and explained

 

thoroughly.

 

Case studies require you to demonstrate the skills of observation, analysis, problem solving, together

 

with applying theories you have learnt and read about. The first stage of analysing case study is to

 

observe what is taking place. Then you need to be clear about what kind of task you have been asked

 

to do. Are you being asked to: observe a case and explain what happened? analyse the case by

 

reference to theories on the topic? identify major problems and offer solutions? all of these?

 

Gather the information and data required to analyse the case study and answer the questions using

 

various online databases available through the MIT library such as journal articles, periodicals and

 

business reports.

 

Use APA reference style to present the references. The cases study analysis report should consists of

 

minimum 8 academic resources including peer reviewed journal articles. The assessment should have

 

a reference list at the end of the report. Enter your references into your own citation library using a

 

citation tool such as Refworks which is available at MIT library. Your in-text references and the

 

reference list can be automatically generated in 鈥楢PA鈥� format using this tool.

漏 MIT - Developed by Dr Lakshi Perera, Trimester 3 2016 2

 

2.0 Assessment tasks and requirements

 

Case Study (Refer to the journal article available on Moodle):

 

Jalil, M.S. (2016). E-Service Innovation: A Case Study of Shohoz.com. Procedia - Social and Behavioral

 

Sciences, 224 (2016), 531 鈥� 539.

 

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